Welch’s
Fruit Stickers
Welch’s Fruit Snacks are made with the entire fruit. Everything except the sticker. So we turned the iconic fruit sticker into a representation of the brand’s main RTB, and took macro shots of the product to bring it home in a single visual.
Client
Welch’s Fruit Snacks
Year
April 2024
Chief Creative Officers:
Ricardo Casal, Juan Javier Pena
Creative Directors:
Jeff Schermer & Jose Ramirez
Associate Creative Director:
Ryan Morejon
Senior Art Director:
Alec Plourde
Junior Copywriter:
Sergio del Hierro
Design:
Guido Fusetti